Placement Theory is a new audio-first production company dedicated to rigorous journalism, artful storytelling, and equity ownership for creatives. This American Life veterans Brian Reed and Robyn Semien founded Placement Theory with the belief that the medium of audio is ripe for innovation by creators with an auteur’s sensibility.

The studio is a haven for journalists and producers to tell the stories that they were born to tell; the stories they can’t tell anywhere else.